If you happen to be in
the area, you might want to drop by Tanjong Beach Club this afternoon. For the
first time since H&M first ran its annual campaign Fashion Against AIDS
(FAA) four years ago, the campaign line up includes an interesting art
exhibition. Featuring works from five outstanding creative artists in
Singapore, the installation will complement H&M’s launch of its latest FAA
collection, available in stores.
Among the featured artists include the girls behind FrüFrü & Tigerlily, Mark Ong of Sabotage, a well known name in sneaker customization, critically acclaimed filmmaker Roystan Tan, international designer Steve Lawler, and popular grafiti artist Sufian Hamri. Each artist has created interesting installations that speak for their own interpretation of the message to promote HIV/AIDS awareness among young people worldwide.
If you’re feelin’ this cause, you can send your support by taking home a piece of H&M’s FAA collection, of which 25% of the sales will be donated to youth HIV/AIDS projects around the world, which also includes MTV Staying Alive Foundation and YouthAIDS.
The H&M FAA collection is now available at H&M stores. H&M’s Art Installation is also up for viewing at the Tanjong Beach Club.