Take A Look Inside CHANEL's First Stand-alone Pop-up Boutique

If you have watched the PARIS COSMOPOLITE 2016/17 Métiers d’art Ready-to-Wear show and have been counting down the days till it arrives in Singapore to see the pieces for yourself, then you would’ve known that the CHANEL pop-up boutique is finally all set up. As mentioned in a previous post, the CHANEL fashion boutique at The Shoppes at Marina Bay Sands is closed to prepare for a re-opening in November. In the meantime, CHANEL has set up its first stand-alone pop-up boutique which will be housing the PARIS COSMOPOLITE 2016/17 Métiers d’art Ready-to-Wear collection, the first of three collections to be displayed there.
Inspired by how the people dining at the Ritz hotel dress in the 20s and 30s, the collection includes lavish yet sophisticated eveningwear in minimal colours of cream, white and black, with flashes of red. The natural silhouette of the body are highlighted in this season with a well-defined waist and flared hem, alongside the classic CHANEL tweed jacket and delicate tulle dresses. Pearls, floral embroidery and ostrich feathers further add to the intricate details of the overall look which are styled on glossy black mannequins. You can’t miss the season’s over-the-knee patchwork suede boots which will be on display, along with the accessories, including CHANEL’s Gabrielle bag.

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Take a step in and you’ll be able to view the collection right from the entrance of the mall, with an immersive installation showcasing select looks, as well as fashion films – both those that document the runway show’s debut at the Ritz Paris, and behind-the-scenes moments. After that, head right down to the 3000 sq ft. space that’s divided into four rooms, all with monochromatic interiors distinct to CHANEL and fitted out in contemporary art-deco-inspired décor. The store windows are framed by a series of black arches with white arches lining the three walls of the boutique, which adds a nice contrast to the angular motif on the beige and black carpets.
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To keep things fresh, the CHANEL Marina Bay Sands pop up boutique will be redesigned to a different setting each season until the CHANEL fashion boutique re-opens later this year.
CHANEL Marina Bay Sands Pop-Up Boutique
Date: 16 June – end October
Venue: The Shoppes at Marina Bay Sands, 2 Bayfront Avenue, Galleria Level B1-142
Opening Hours: 10:30am to 11pm, Sunday to Thursday; 10:30am to 11:30pm, Fri & Sat, and eve of PH
chanel.com/en_SG.