Try On All These Lip Colours Right From Your Smartphone

You might know Meitu as the company behind what is only one of the most incredible photo-editing apps in existence: Meitu Xiuxiu. The app that has brought photo retouching to new levels, so that now with just a few swipes on your smartphone screen, you can remove blemishes, resize your entire face, make yourself look slimmer, and even taller – you have to try that last one, it’s truly mind-blowing.
No shame if you Meitu your photos on the regular, but today we’re going to talk about a separate Meitu app: MakeupPlus, which also has photo-editing functions and an “AR” feature that’s basically a cuter version of Snapchat and Instagram’s face filters. And now, you’ll be able to try on lipstick shades from a whole variety of brands without actually swiping any product on your lips – all thanks to MakeupPlus’ new COUNTER function.

CharlotteTilbury

Brands currently available on the app include Urban Decay, Charlotte Tilbury, YSL Beauty, Bobbi Brown, Lancôme, Clinique, THEFACESHOP and Sephora, with Meitu promising to bring in even more in the coming months. What’s quite impressive about it is how it renders various textures like matte, glossy and even metallic quite accurately.
While some brands like Urban Decay already have dedicated apps to try on their own colours, it’s nice that there’s finally something like COUNTER to unite a whole bunch of makeup brands in one platform.
Ahead, some of the colours we’ve used COUNTER to “try”, and now we want to buy:
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Elizabeth Arden Sheer Kiss Lip Oil in 01 Pampering Pink
$34, available at the Elizabeth Arden store and counters
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Lancôme Juicy Shaker in 283 Berry In Love
$38, available at Lancôme counters and Sephora
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Urban Decay Vice Lipstick in Big Bang
$29, available at Urban Decay stores and Sephora
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Charlotte Tilbury Matte Revolution Lipstick in Love Liberty
US$34, available at charlottetilbury.com

 
 
The MakeupPlus app is available for free download from the Apple App Store and Google Play.