Whether it’s on Facebook or at the dinner table, everyone can’t stop talking about the iPhone X.
However, Google has other plans. The tech giant will be hoping to steal some of Apple’s thunder with the launch of its Pixel 2 smartphone on October 4, which was confirmed by a new advertising campaign and official landing page that came with the cheeky suggestion of “thinking about changing phones?”
Beyond that, details are fairly scarce. Advertising billboards in the US merely carried the message “Ask more of your phone”, which appears to suggest that a new and improved Google Assistant is on its way, although a brand new teaser video dropped more than a few hints in the form of questions.
Questions included:
- What’s wrong with my phone’s battery?
- Why is my phone always out of storage?
- Why does my phone take so many blurry photos?
- Why doesn’t my phone understand me?
- Why can’t my phone update itself?
- Why is my smartphone so slow?
Looking at this, it’s safe to say that the new Pixel will have better battery life, greater storage, an improved camera (possibly with optical image stabilisation), and instant Android updates.
We’re not expecting anything radical here, i.e. like how Apple ditched the home button for Face ID, although we expect Google to pull out all the stops here. As of now, the tech giant is still not a major smartphone player, but that could change once October 4 arrives.
If you’d like to receive updates on the Pixel 2, sign up for Google’s mailing list here. In other tech news, Singaporeans can now enjoy Google Wifi from the comfort of their homes.
For more information, visit madeby.google.com.
Cover image: ConceptCreator
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