When it comes to shopping at ASOS, most of us would probably purchase trend-based clothing from the British e-tailer. But when we’re browsing beauty, it’s not exactly our first destination. Sure, ASOS stocks up on all our favourite brands – from affordable drugstore essentials like NYX and Rimmel London to our favourite new indie skincare discovery The Ordinary, but we haven’t been excited by new launches lately.
Well, that all changed when ASOS debuted its very own line of makeup last month. Wrapped pretty in an on-trend millennial pink colour palette, the 37-piece collection has everything a beauty enthusiast could possibly want in their transitional day-to-night makeup kit. There’s highlighter, blush, eyeliner, lipsticks, and plenty more. Oh, and each item won’t won’t cost you more than $30 too. Yes, it’s insane. Ahead, we’ll be showing you our top picks from the range, so go on and feast your eyes on ASOS Beauty.
Makeup sticks have seen a surge in popularity as of late. We’re not surprised, though. They’re portable, easy to use, and they look super chic – made for the lazy girl with an eye for aesthetic. The Chubby Highlighter Stick comes in two shades: Flawed, a shimmery champagne, and Tenacious, a burnt copper that looks amazing on deeper complexions.
Remember that Unicorn Snot Glitter Gel we were obsessed about? Yup, this is practically it, sans gel. ASOS’ Glitter Pots come in 2 variations, containing fine shimmer particles to turn you into a disco ball by nightfall.
We know, we know. We’ve got our eyes on yet another eyeshadow palette. This time though, ASOS Beauty has released 4 of them to suit every occasion, and this particular Eyeshadow Palette in Party stands out for obvious reasons – those lustrous shades are perfect for late nights out.
The ASOS Beauty Matte Lipsticks prove that we can never get enough of those mattes in our collection. Bright pops of electrifying colour and an ultra deep brown shade to channel the ’90s? Yes, please.
Plenty of gold eyeliners on the market tend to go on sheer, but this metallic Liquid Eye Liner from ASOS is one that’s packed with pigment, allowing you to go bold. We’ve also spotted more individuals favouring blue eyeliners instead of the usual black, so this midnight blue is a great after-dark option.
ASOS Beauty, $10.78 – $25.86. Available now on asos.com.
Header image: @asos_faceandbody
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