By Joel Conceicao
Smartphone companies are locked in a continuous battle for supremacy. Dual-cameras are in vogue after Apple and Huawei kick-started the trend, and of course, we now see more brands removing headphone jacks from their phones, till it’s reached a point where having one has become a feature in itself (ridiculous, we know).
It seems that individuality and creativity is becoming a unicorn in what has become a copycat industry, although one company has admirably stuck to its guns, despite having a dismal 2017. That company is LG. Uninspiring releases marked the Korean tech giant’s year, with the G6 failing to ignite much fanfare. But that could all change with the company’s latest flagship phone – the V30+.
But here’s exactly why it’s so great:
The Good
Camera
I’ve been told that in the next 10 years, smartphones will completely decimate the camera industry. Don’t get me wrong. DSLRs and mirrorless cams are still very relevant. It’s just that smartphone cameras are improving at a faster rate than anyone expected. I can’t even tell the difference on my Instagram feed at times when pros use their smartphones.
Sound
If I had to choose one word to describe the V30+’s audio capabilities, it’d be excellent. Tuned by Bang & Olufsen, a high-end Danish electronics company, the V30+ is the first smartphone in the world to support Master Quality Authenticated (MQA) technology, and that’s a big deal. For instance, music played out loud is incredibly crisp and clear.
It just goes to show that no matter how good one’s Bluetooth connection is, a headphone jack can never truly be replaced when it comes to quality sound, and the V30+ is an superb phone for music junkies. Plus, you get a very decent pair of noise-canceling headphones along with the phone. What’s there not to love?
Design
With its neatly curved bezels, and an edge-to-edge infinity display, the V30+ is simply a gorgeous phone. The classy glass front that makes up its display is complemented by a solid metal frame, ensuring that the phone is anything but flimsy, while the fingerprint sensor that’s built-in at the back has a nice tactile feel to it, and is very intuitive.
The Bad
Old OS
This is one thing I cannot wrap my head around. Why LG chose to launch the phone without the latest Android 8.1 Oreo version is beyond me. It’s not as if that will dramatically change the experience of the phone. It’s just that if I’m paying top dollar for a flagship, I would expect the latest and greatest, and the V30+ falls short in that department.
Display
Another thing that I’m concerned with is the V30+’s P-OLED display. On high brightness, it looks fantastic. Everything is more or less crystal clear and the colours are great. It’s when it gets to low light where things start to become a little iffy (I like to use my phone at very low-light settings, because I don’t like the jarring effect of artificial light).
That’s when the screen starts to look grainy, with colours veering towards the dull side. I compared one photo on my Samsung S7 Edge to the same one on the V30+ with similar brightness settings, and surprise, surprise; Samsung actually outperformed the V30+ in terms of colour and clarity.
There is also an annoying blue-ish tint when viewing the display off-screen, but other than that, the display looks good, especially when you’re on a Netflix binge. Still, I would feel more comfortable if the V30+ didn’t have these problems in the first place, and it’s something that LG should re-assess for the next iteration of the V series.
Conclusion:
The V30+ may not be the standout phone of the year, but it has more than enough features to please, especially when it comes to the camera and audio quality. The phone impressed even my hardcore Apple-only girlfriend, so that’s saying something.
It’s also a decent investment, especially if you’re not willing to splash the cash on the Google Pixel or iPhone X. Plus, the phone represents LG’s best showing in a long, long time, and could signal a revival for the Korean company.
Overall rating: 4/5
For more information, visit lg.com.
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