Things may seem pretty dismal for this time of the year, so it’s probably good to inject some positivity — nay, normalcy — into our lives. The forecast for Louis Vuitton and Prada? Sunny days ahead, especially when we consider the dreamy pieces in their Spring/Summer collections. It could be a coincidence, or it could be a timely throwback to happier days; either way, 70s tie-dye is back, and they’re now indisputably cool. Our travel plans may be put on hold, but our wanderlust dreams aren’t.
Louis Vuitton LV Escale Summer 2020
Beach holidays convey a certain aesthetic, and Louis Vuitton’s LV Escale collection perfectly captures those laidback vibes. Swimwear, hats, and roomy totes? Indeed. All these summer wardrobe essentials are given a refreshing wash of tie-dye, inspired by shibori, an age-old Japanese technique where fabric is twisted and knotted before dyeing.
Far from being rustic though, the technique is elevated by a series of three harmonious tones. First, a deep blue ombré that recalls the technique’s traditional indigo origins, followed by a warm pink and red inspired by natural dyes; and then, the soon-to-be-millennial-favourite, a pastel tie-dye that blends together sky blue, light sand, and baby pink for a sweet dose of dawn hues.
While the campaign images paint a pretty picture of an ephemeral summer, perhaps you’re eyeing Louis Vuitton’s long-lasting leather goods as well. Take note, iconic shapes such as the Speedy, Keepall, and Neverfull, along with the cute Néo Noé bucket bag style, are part of this tie-dye wave as well, and feature the gradient Monogram motif that’s so distinctive to this collection. You’ll feel like summer every day, even when we’re in the middle of March.
Louis Vuitton LV Escale Summer 2020 Collection, available at Louis Vuitton Takashimaya Shopping Centre Ngee Ann City, ION Orchard, Marina Bay Sands Island Maison, and louisvuitton.com.
Prada ‘Hyper Leaves’ Installation
We’ve got store installations, and we’ve got Prada — and boy, is the Hyper Leaves display in a league of its own. First unveiled at the Galeries Lafayette in Paris, the Italian fashion house’s Hyper Leaves pop-up has arrived at Singapore’s ION Orchard, with its dizzying, but welcome, set-up of wild nature and neon lights.
The unusual mash-up works better than it sounds. Lush foliage and giant leaves are contrasted against neon Prada triangle logos, while the bright hues of Prada’s Spring/Summer 2020 goods pop when placed under a forest pavilion.
In the midst of this surreal landscape, you’ll spot highlights of the brand’s men’s and women’s collections — tie-dye shirts, dresses and skirts, nylon wear, and chunky sneakers. Accessories have a touch of laidback charm too, especially with the use of raffia, rope, and woven details on classic leather silhouettes. Kind of the perfect collection for this tropical city, if you ask us.
Prada Hyper Leaves and the Prada SS20 collection, at Prada Singapore ION till 30 April. prada.com
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