Tiffany & Co. unveils the Tiffany Lock Ruby Pendant and new designs from the Elsa Peretti Snake Collection for CNY

Red, is probably the most symbolic colour of the Lunar New Year and to welcome the auspicious festivities, Tiffany & Co. has launched its new design — the Tiffany Lock Ruby Pendant — with radiant, handset rubies to capture the joy and anticipation for the new year.

Image courtesy of Tiffany & Co.

First launched in China on 29 November 2024, the pendant will be available in select Tiffany & Co. stores in North America, Japan and the Asia-Pacific region, including Singapore, from 1 January 2025.

As one of the House’s timeless icons, the newly released pendant not only symbolises love’s enduring protection but also resembles an auspicious red lock of fortune to “lock in good luck” for the new year.

The House is also launching new designs from the Elsa Peretti Snake collection to commemorate her 50th anniversary of partnership with the house, while welcoming the Year of the Snake.

Image courtesy of Tiffany & Co.

The collection will include a selection of designs inspired by the snake, including the new 18K rose gold bracelet and ring that depict the graceful curves or a snake, with diamonds accentuating its tail.

The Tiffany Lock Ruby Pendant is available at Tiffany & Co. boutiques in Singapore from 1 January 2025.