shu uemura Just Launched 49 Eyeshadows That Embrace Asian Eyes

Adding another eyeshadow palette to your collection might not be at the top of your list at the moment, but we can all agree, a girl can never have enough eyeshadows. To feed our never-ending collection of makeup, you’d be thrilled to know that shu uemura has just unveiled their latest unparalleled range of pressed eyeshadows.

With a comprehensive collection of 49 shades to choose from, these new eyeshadows are tailored to enhance, brighten and widen the look of Asian eyes. Choose from warm to cool tones in this diverse collection that allows you to explore and express your creativity with colours tested and perfected by the shu atelier team, based on their knowledge and study of Asian faces and skin tones.

Known for its unique and superb quality, the formula in this collection offers luxurious textures that go on seamlessly. These high-pigmented shadows are also very blendable with a superior staying power that’s able to last through the day, no matter the weather.

These sensorial textures found in the collection include shu uemura’s existing 4 textures — melting matte, iridescent pearl, reflective metallic, and sparkling glitter — with 2 new additions to the range featuring a liquid-like foil and 3D prismatic texture. For the unacquainted, here’s a quick rundown of what these textures are:

1. Melting Matte — a butter and smooth texture that gives a rich colour payoff

2. Iridescent Pearl — a sheer and contemporary shimmer; brightening and adding radiance to your lids.

3. Reflective Metallic — an ultra-fine metallic shimmer that enhances the allure of your look.

4. Sparkling Glitter — a refined glitter finish that adds the perfect sparkle to your lids.

5. Liquid-like Foil — a luxurious molten-metal texture that gives a luxurious and opulent finish.

6. 3D Prismatic — a fuss-free holographic sparkle with a clear base that gives the perfect glittery touch.

With an infinite choice for your ever-evolving style, you can choose to play up your look and try that perfect cut crease or even keep it simple and with a solid base shade for everyday wear. The options are endless.

shu uemura pressed eyeshadows ($25 each) will be available in all shu uemura stores at ION Orchard, Bugis Junction, TANGS at TANG Plaza, Takashimaya S.C. Metro Paragon, Isetan Scotts, Isetan Tampines, Robinsons Raffles City, and online at Tangs.com, Metro.com, Robinsons.com, Sephora.sg & WhatsApp (http://wa.me/6589401380) from 1^st July 2020.