Building on their long-standing partnership, adidas Originals and renowned Puerto Rican rapper Bad Bunny have introduced their latest collaborative product — the Gazelle Indoor, which reinterprets the classic Gazelle shoe with the ‘the right thing in the wrong place’ as a design concept.
The concept is based on the idea that specific design details, which would typically be considered out of place, can actually become meaningful and standout elements when creatively reinterpreted. This idea is reflected throughout the design of the new Gazelle Indoor and is also a key theme of the campaign.
The design of the Gazelle Indoor blends the classic double tongue with disruptive details such as a Flipped T toe and an exterior size label on the heel.
You must be logged in to post a comment.