Known for its innovations in sports and lifestyle, Skechers has officially opened its flagship store in the centre of Bangkok at centralwOrld shopping mall on 1 November 2024.
The grand opening saw the arrival of notable Thai celebrities as well as Skechers’ regional brand ambassador Cha Eun-woo and Skechers Thailand’s brand ambassador, Apo Nattawin Wattanagitiphat.
Located in the Beacon Zone on the second floor of the mall, the new flagship store offers a diverse range of products including footwear, lifestyle items, apparel and accessories which cater to both men and women of all ages.
The contemporary design of the store features the brand’s iconic “S” logo and uses LED technology to showcase content that would relate to centralwOrld and Bangkok, highlighting Skechers’ deep understanding of the local Thai culture.
This includes a digital screen pillar where you can keep track of the various campaigns being promoted in store, as well as a Treadmill Experience area where you can test out footwear and get personalised recommendations based on your walking and foot movement.
With an emphasis on innovation, Skechers will continue to evolve its offerings, incorporating technologies such as the Skechers Hands Free Slip-ins, Arch Fit, and Air-Cooled Memory Foam to ensure that you get the best of affordable style and quality.
Here’s a closer look at the store.
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