A growing number of cosmetic brands have been jumping on board the athleisure train recently, with the most memorable (and unexpected) offering thus far being M.A.C’s Work It Out collection. If you thought this trend would come to a grinding halt soon, think again. Your beauty routine is about to welcome E.l.f. Cosmetics to the gym party.
E.l.f.’s collection Active may only feature 7 products, but these will definitely be your new go-to workout essentials. Featuring both cosmetics and skincare, everything in this sweat-proof range is US$8 and under – just what we love about the brand. In the makeup section, there are 4 products and tools to kick things off. The Sweat Resistant Mascara & Brow Duo is a dual-ended mascara and brow pencil stick in one, so it’s super easy to coat those lashes in black waterproof mascara and brush those brows up with clear brow gel before and after that gym session.
If you can’t be seen without an eyeliner, the Workout Ready Eye Pencil glides on smooth and its creamy, waterproof formula won’t budge, even after you’ve worked up a good sweat. To give those cheeks a hint of rosiness (as though you won’t be flushed a few minutes into your workout), the Workout Ready Lip & Cheek Palette has 4 cream shades made to go on your lips and cheeks. Tip: that champagne-coloured highlighter is great for faking a post-workout glow if you’ve decided to skip your routine. You can use the Blend It Out Silicone Sponge Duo to tap them across your cheeks. Now, we know makeup is a totally unnecessary option when you hit the gym, but workout aside, these products are lifesavers when you have to deal with this humidity on the daily.
For skincare, you’ll find 3 things to get you all cleaned up and feeling refreshed right after working out. The Get Up & Glow Hydration Stick is made with anti-inflammatory ingredients such as aloe vera and grape extract to calm down the excessive post-exercise redness, while the Post-Workout Cool Down Mist contains glycerin and jojoba to lock in moisture. Lastly, the Quick Cooling & Cleansing Body Wipes are packed with cooling and hydrating aloe and glycerin to leave your skin clean and smelling sweet.
E.l.f. Cosmetics Active line, US$3 to US$8. Available now from elfcosmetics.com.