Tumble Down the Rabbit Hole with :CHOCOOLATE’s Pink Alice in Wonderland Collection

When it comes to cute pop culture collabs; few brands do it better than :CHOCOOLATE. Sailor Moon, Gudetama, Dr. Slump Arale, Looney Tunes, and Tsum Tsum – these are just some of the quirky collections that the clothing brand has doled out in recent months, with the latest being a whimsical Alice in Wonderland series.

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Printed Sweater Dress (Ladies: $89.90, Kids: $59.90)

Revolving around gorgeous shades of pink and red, this candy-coloured fairytale collection is based off the classic 1951 film produced by Disney, with prints of Lewis Carroll’s beloved characters such as Alice and Cheshire Cat making their way to a medley of sweatshirts, hoodies, and sweaters.
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Oversized Sweater (Ladies: $79.90)

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Hoodie (Ladies: $79.90)

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Knit Top (Ladies: $79.90)

But that’s not all. Hardcore Alice fans can go crazy over a variety of fanciful accessories, including a mini cushion that sports an image of Alice trapped in a glass bottle, a book-shaped handbag, as well as a hand towel that’s made to look exactly like Alice’s iconic blue dress (such a waste using it to clean stuff though).
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Storybook-shaped Handbag ($49.90)

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Mini Cushion ($39.90)

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Hand Towel (Free with a single net purchase of $150 or above – including one :CHOCOOLATE Alice in Wonderland item)

If you’d like to score items from this collection, :CHOCOOLATE is dropping the entire batch on Nov 2 at i.t stores in Bugis Junction and orchard gateway, so you know where the rabbit hole is. All you’ve got to do is follow it!
For more information, visit itlabels.com.sg.
Images: i.t Labels