No promises that this is the perfect lipstick – since like every other beauty brand out there, it supposedly has “a shade for everyone”. But it looks like it comes pretty darn close. Yves Saint Laurent Beauté’s TATOUAGE COUTURE is a lipstick line that brings us 24 matte shades that claim to be highly pigmented but “in a really thin veil”. That’s honestly what we’re looking for in a lipstick: pigmented colours that let us feel like we’re not wearing anything.
Each lipstick comes in a frosted bottle that’s looking pretty sleek. The 24 shades all strictly stick to variations of red and pink hues, but there are a few colours that will help when creating a statement rebellious look.
Unconventional Coral (No. 17) brings a bright pop of coral while Violet Conviction (No. 15) is a moody shade of purple. The more conventional tones include Nu Interdit (No. 7), which is a nudish pink, and Rose Illicite (No. 11), a shade of faint pink.
This is the first YSL Beauté campaign that features Zoë Kravitz as the Global Makeup Ambassador. They’re really taking this tattoo allegory seriously – she’s shown to have phrases like “Forget the rules” and “Matte is the only code” scrawled across her skin. While we appreciate the whole “bad girl” vibe of the product, please remember that buying this won’t immediately transform us into the rebel-cool girl you’ve always wanted to be.
YSL Beauté’s new lipsticks aren’t quite for the rebellious, but with 24 shades for you to choose from – how could you not fall in love with at least one colour? Each TATOUAGE COUTURE lipstick is priced at $55 and you can pick them up at all YSL Beauté’s stores. 6 exclusive e-commerce new shades will also be coming soon.
Find out more info at YSL Beauté’s official website.
Images: YSL Beauté
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