With self-expression as the focus of Ray-Ban’s latest campaign, the brand has teamed up with its first-ever Thailand brand ambassador, Jeff Satur, who is known for his daring style, creative spirit, and effortless charisma, while also embodying the essence of Ray-Ban’s unapologetically bold authenticity.
The campaign unveils six distinct looks, using Ray-Ban’s latest collection of sunglasses and optical frames, that resonates with Jeff’s dynamic persona. This ranges from edgy and rebellious to sleek and sophisticated, making each visual a bold statement that fuses fashion-forward attitude with Ray-Ban’s commitment to quality.
This collection has been thoughtfully designed to suit Asian facial features, and blends timeless Ray-Ban style with everyday wearability, offering frames that help to elevate your daily looks with comfort and effortless charm.
Here’s a closer look at the styles worn by Jeff Satur.
Wayfarer (0RB4391D)
Tapping on the design of the original wayfarers that started it all, this inspired frame has a new, casual shape with the addition of flat lenses for a fresh twist. The frames are available in transparent and black colours, with sold and polarised lenses.
Nowness (0RB4441D)
Nowness is a collection of modern eyewear with an experimental Ray-Ban twist. From genderless outlines to the use of bio-based materials, you’ll be able to transform everyday looks with a bold attitude and fresh energy.
Hexagonal (0RB3548)
Looking for something unconventional? The Hexagonal is a cross between a circle and a square featuring crystal lenses and thin coined profiles on legend gold frames and temples. This updated classic is sure to turn heads and make you stand out from the crowd.
Round Reverse (0RBR0103S)
This frame is an iconic round that has been revamped with new reverse lens technology in bio-based materials and finished with classic galvanic colours and contrasting lenses, including new polarised lens options.
0RX8776D
Crafted with premium titanium in a geometric shape, these metal frames offer a minimalist designs that are the perfect blend of timeless and modern.
0RX7248D
This unisex optical style features a refined and rectangular shape in lightweight plastic with iconic Ray-Ban design details for an always-in-style look, and a modern pallet that adds a contemporary touch.
