adidas Originals unveils Adizero Goukana, powered by Championship Marathon Technology
In an exciting debut that represents a fresh chapter, adidas Originals introduces the Adizero Goukana that seamlessly blends the brand’s rich performance heritage with the vibrant energy of contemporary street culture. Goukana, meaning luxurious and plush in Japanese, was intentionally chosen to pay homage to the Adizero franchise’s Japanese heritage and specifically honours Mr Toshiaki […]
adidas Originals and Bad Bunny team up for new Gazelle City Series, dedicated to Puerto Rico
Since his first collaboration with adidas Originals, Puerto Rican rapper Bad Bunny deepens his partnership with the brand in its latest Gazelle City Series, honouring the landscapes and cultural richness of Puerto Rico. Serving as a love letter to the island that shaped him, the collection highlights places that deserve global recognition beyond the well-known […]
MILO teams up with Adidas for first-ever limited edition drop
To celebrate MILO’s 75 years in Singapore and SG60, MILO has joined forces with adidas for a limited edition tee and pin that is free with purchase of selected MILO beverages. The ‘WE CAN ONE’ tee is designed to reflect the Singaporean spirit of resilience, the same value that MILO upholds. It also encapsulates the […]
adidas Originals’ latest collab with Song for the Mute continues exploration of nostalgia and materiality
As an ode to the elemental, the latest collaboration between Song for the Mute and adidas Originals is a reflection of the nomad, the maker, the wanderer — rooted yet untethered, grounded yet free. At the heart of the collaboration are two reimagined silhouettes, the iconic Superstar and the Adistar Cushion. Rebuilt with soft tactility, […]
adidas Originals and Wales Bonner presents vibrant Fall/Winter 2024 collection
Telling the story of vibrant street style with the exuberance of everyday life, adidas Originals and designer Wales Bonner has teamed up again to present their Fall/Winter 2024 collection. [CLICK ON THE IMAGES FOR MORE. IMAGES COURTESY OF adidas originals.] This season sees both parties pay homage to the foundations of Hip Hop culture with […]