adidas Originals unveils Adizero Goukana, powered by Championship Marathon Technology
In an exciting debut that represents a fresh chapter, adidas Originals introduces the Adizero Goukana that seamlessly blends the brand’s rich performance heritage with the vibrant energy of contemporary street culture. Goukana, meaning luxurious and plush in Japanese, was intentionally chosen to pay homage to the Adizero franchise’s Japanese heritage and specifically honours Mr Toshiaki […]
adidas Originals and Bad Bunny team up for new Gazelle City Series, dedicated to Puerto Rico
Since his first collaboration with adidas Originals, Puerto Rican rapper Bad Bunny deepens his partnership with the brand in its latest Gazelle City Series, honouring the landscapes and cultural richness of Puerto Rico. Serving as a love letter to the island that shaped him, the collection highlights places that deserve global recognition beyond the well-known […]
adidas Originals and Wales Bonner presents vibrant Fall/Winter 2024 collection
Telling the story of vibrant street style with the exuberance of everyday life, adidas Originals and designer Wales Bonner has teamed up again to present their Fall/Winter 2024 collection. [CLICK ON THE IMAGES FOR MORE. IMAGES COURTESY OF adidas originals.] This season sees both parties pay homage to the foundations of Hip Hop culture with […]
adidas Originals and rapper Bad Bunny unveils new Gazelle Indoor shoes
Building on their long-standing partnership, adidas Originals and renowned Puerto Rican rapper Bad Bunny have introduced their latest collaborative product — the Gazelle Indoor, which reinterprets the classic Gazelle shoe with the ‘the right thing in the wrong place’ as a design concept. The concept is based on the idea that specific design details, which […]
adidas Originals x Sporty & Rich Give Us Retro-Style Coloured Sneakers
These are what the hot girls will be wearing this Summer — coloured sneakers! White and black are getting a little boring in the era of the adidas Sambas, and in fact, adidas Originals gives us another key shoe silhouette to look forward to, the Handball Spezial, this time in bright colourways as part of […]