adidas Originals to launch first-ever collab with JENNIE, available in Singapore from 1 September
Known for her effortless style and chic attitude, global icon JENNIE is set to shake up the world of streetwear with her first-ever collab with adidas Originals, that is set to arrive in Singapore from 1 September. Image courtesy of adidas. Having been part of the adidas family for several years, JENNIE now steps into […]
adidas Originals shines light on the influence of the Superstar for FW25
Created for basketball and adopted by pioneers of streetwear and every generation after, the Superstar is an original icon that has made a journey from sports to culture. Since launching “The Original” campaign earlier this year, adidas is back with a new campaign focusing on the influence of the Superstar. Inspired by the iconic silhouette’s […]
adidas Originals’ latest collab with Song for the Mute continues exploration of nostalgia and materiality
As an ode to the elemental, the latest collaboration between Song for the Mute and adidas Originals is a reflection of the nomad, the maker, the wanderer — rooted yet untethered, grounded yet free. At the heart of the collaboration are two reimagined silhouettes, the iconic Superstar and the Adistar Cushion. Rebuilt with soft tactility, […]