NikeLab Running blends top tier athletic performance with a polished look

Runners no longer have to choose between gear built strictly for a workout and clothes designed for the rest of the day. NikeLab Running has launched a brand new seasonal collection that blends top tier athletic performance with a polished look fit for daily life. By studying everything surrounding a run, from the morning commute […]

Onitsuka Tiger Revives the Iconic TAI-CHI OG

When a brand seamlessly merges heritage with modern street style, fashion enthusiasts take notice. Onitsuka Tiger is proving its mastery of this balance once again with the launch of the TAI-CHI OG. First introduced in 2003, the original silhouette marked a pivotal era in the brand’s global revival, drawing inspiration from traditional tai chi footwear […]

Adidas’ first-ever pet collection launches in Singapore

Our fur babies can finally dress to impress with the launch of adidas’ first-ever Pet Collection in Singapore! Tapping on the brand’s long-established design language, the collection brings the concept of ‘pet-and-owner matching outfits’ to life by translating the emotional bond between pets and their owners into wearable style. Images courtesy of adidas. At the […]

adidas Originals shines light on the influence of the Superstar for FW25

Created for basketball and adopted by pioneers of streetwear and every generation after, the Superstar is an original icon that has made a journey from sports to culture. Since launching “The Original” campaign earlier this year, adidas is back with a new campaign focusing on the influence of the Superstar. Inspired by the iconic silhouette’s […]

adidas Originals unveils Adizero Goukana, powered by Championship Marathon Technology

In an exciting debut that represents a fresh chapter, adidas Originals introduces the Adizero Goukana that seamlessly blends the brand’s rich performance heritage with the vibrant energy of contemporary street culture. Goukana, meaning luxurious and plush in Japanese, was intentionally chosen to pay homage to the Adizero franchise’s Japanese heritage and specifically honours Mr Toshiaki […]

adidas Originals and Bad Bunny team up for new Gazelle City Series, dedicated to Puerto Rico

Since his first collaboration with adidas Originals, Puerto Rican rapper Bad Bunny deepens his partnership with the brand in its latest Gazelle City Series, honouring the landscapes and cultural richness of Puerto Rico. Serving as a love letter to the island that shaped him, the collection highlights places that deserve global recognition beyond the well-known […]