PUMA drops its new Mary-Jane inspired Tacklette at JD Sports

A fresh silhouette made especially for the contemporary woman of today, the Tacklette is PUMA’s all-new silhouette that blends sporty heritage with feminine edge, to deliver a fresh take on the terrace style of shoes, through a modern, Mary Jane-esque lens. Images courtesy of PUMA. The Tacklette balances the sporty attitude with effortless femininity through […]
PUMA teams up with lifestyle brand MondaySleepingClub for all-new summer collection

Pairing lifestyle with aesthetic that is rooted in offering retro sportswear silhouettes with contemporary design touches, PUMA has collaborated with MondaySleepingClub to deliver a collection which balances laid-back leisurewear comfort with refined summer elegance in an everyday lifestyle wardrobe for a relaxed but confident edge. Images courtesy of PUMA/MondaySleepingClub. Driven by the idea and pursuit […]
PUMA and Jil Sander team up to create K-Street sneakers

Building on their partnership with a new expression of movement and form, PUMA and Jil Sander have come together to create K-Street. Designed under the direction of Simone Bellotti (Creative Director of Jil Sander), K-street translates a refined footwear philosophy into a streamlined sneaker. The silhouette follows the natural lines of the foot and is […]
PUMA redefines the H-Street with its return in 2026

Inspired by the track and made for the modern streets, the PUMA H-Street is the sneaker style that was officially reintroduced last year. A bold reimagining of its early 2000s track-and-field heritage, the style is adapted from an archival running spike, and traces its lineage back to PUMA’s late 90s Harambee silhouette. Unveiled as part […]
BLACKPINK’s Rosé teams up with PUMA for her first full collection

Since joining the PUMA family as a global ambassador and collaborator in 2024, BLACKPINK’s Rosé has now taken the unity further with her very first full collection, PUMA x ROSÉ, that is a creative embrace of her personal taste and aesthetics. In this collection, you’ll find oversized basics paired with distinctly feminine designs and tailored […]
PUMA launches new street wear Prime Squared Collection, built for city life

In an effort to meet the demands of fast-paced city life, PUMA Southeast Asia introduces a bold new chapter in streetwear with its new Prime Squared Collection, which fuses style with cutting-edge fashion that captures the spirit, energy and individuality found int he heartbeat of urban streets. The collection is available in two drops with […]
AC Milan and PUMA Golf unveil limited-edition sport-style capsule

The world of football and golf are brought closer than ever with AC Milan and PUMA Golf’s limited-edition capsule collection that not only pays homage to AC Milan’s legacy but also offers a fresh take on modern golf wear. This collection features a curated selection of apparel and footwear designed to blend performance with lifestyle. […]
AC Milan and PUMA unveil third kit for the 2025/26 season

Despite making waves in Singapore during their visit alongside their newly launched away kit, AC Milan and PUMA have added a third kit for the 2025/26 season with a bold design that draws from the Rossoneri’s effortless sense of style. Designed to capture the spirit of Milan’s global reputation for fashion, design and elegance, the […]
Interview with Christian Pulisic and Fikayo Tomori of AC Milan, who were recently in Singapore to kick off the team’s Pre-Season Tour

There’s no better time for a football fan to revel in the heart-pumping excitement and electric intensity of a world-class football match than at the Singapore Festival of Football, happening from 23 to 27 July 2025 at the National Stadium. Returning after a two-year hiatus, the event brings three of Europe’s biggest teams namely Premier […]
AC Milan and PUMA unveil new Away Kit for the 2025/26 Season

Football fans of AC Milan, listen up! The football team and PUMA have recently unveiled their all-new Away Kit for the 2025/26 season featuring a devilish design that pays homage to the rich history and culture of the Rossoneri. The new jersey design reimagines the timeless classic clean white base, a staple of AC Milan’s […]
