Swatch launches AI-DADA, its AI-powered design tool that lets you design your own watch
Since making its debut in Switzerland and its subsequent rollout across Europe and Turkey, Swatch’s AI-powered design tool, AI-DADA, has gone live around the world, including Singapore, marking the next step for Swatch to make its design tool accessible worldwide so that everyone will get the opportunity to create their own watch. Named after the […]
Swatch unveils Valentine’s Day specials with a heart-powered design that reveals both sides of romance
When it comes to Valentine’s Day, we’re always celebrating how love is patient, kind, romantic and magical, but it’s easy to forget that love can also be dramatic, messy, wild, and just blah. This is why Swatch is changing things up this romantic season, with a two special V-Day designs, inspired by love’s sweet chaos. […]