Founded in 2014 in Singapore, Aleta has been known for its end-to-end solutions for businesses and is now embarking on a new chapter with the launch of Aleta Adventure, a programme of collectible, limited edition Visa debit cards featuring Sanrio’s most popular characters.
The first of its kind by a Singapore fintech, Aleta Adventure is a digital programme that brings together the collectibles culture with everyday cashless payments in one seamless experience.
Image courtesy of Aleta.
It also gives you access to services such as global remittance, eSIM mobile connectivity in over 140 countries from as low as $0.99 per day, and cyber-insurance. The app also makes it easier to pay when travelling in China, saving on the 3% processing fee charged by platforms like WeChat and Alipay when a foreign card is used for transactions above RMB200.
As a family-friendly card, parents will also be able to have full spending oversight on the children’s cards, which are maintained through the Aleta Adventure app.
Aleta Adventure comes with a robust rewards programme too, where every eligible online or offline transaction made with the Visa debit card, earns you an instant Spin & Win, with guaranteed prizes ranging from reward points and vouchers, to branded merchandise including a rare metal Visa debit card (limited to 1,000 pieces over the campaign period).
Image courtesy of Aleta.
The Aleta Sanrio characters Visa debit card launches this month with 9,000 Cinnamoroll-themed physical and virtual cards, which will be followed after with Hello Kitty-themed designs in August, and Kuromi-themed designs in November. Each character will come in three different designs.
Every physical card will also come with a unique serial number, and applications for the Cinnamoroll-themed cards is now open via the Aleta Adventure app.
