Kicking off a rather momentous 15th anniversary celebration, CASETiFY has appointed renowned idol and superstar G-DRAGON as its inaugural Global iCON, welcoming a new chapter that blends cultural influence with bold creativity.
As CASETiFY’s Global iCON, G-DRAGON will not only be a part of future campaigns but also define the brand’s attitude and shape the creative direction for the current year. He will engage the CASETiFY community too, across the entire product spectrum that is not just limited to tech accessories, while bringing significant cultural resonance to the 15th anniversary celebration.
For its 15th anniversary iCON campaign, CASETiFY will debut CHROMATIC: FORMS, part of its concept of CHROMATIC: FORMS & HUES that represent a powerful artistic duality.
The collection is anchored by the Alloy Ripple Case, a premium, aluminium-made extension of the Ripple line, that is defined by a bold, avant-garde style. Accompanying the case are curated metallic accessories such as new metal charms, a 2-in-1 metal crossbody chain, and custom metal charm cubes (available for bespoke personalisation).
Also launching on the same day are five vibrant variants for CASETiFY’s Ripple Collection, designed to embody a potent creative force and champion a bold range of individual aesthetics.
