Dior presents the new limited edition Chiffre Rouge watches

Embellished by Dior’s most iconic codes, the watches in the Chiffre Rouge line are between tradition and transformation, complete with the boldness that is asserted with a red second hand, an intense shade that Christian Dior himself considered the “colour of life”, alongside his lucky number, the figure eight, and a crown that is enhanced in the red vibrant hue.

Image courtesy of Dior.

This season, the collection adds new limited-edition timepieces that celebrate Monsieur Dior’s favourite gray, a shade that he views as the ultimate symbol of elegance, in three ultra-contemporary variations.

The first is a monochromatic piece, punctuated by signature scarlet details and features a 38mm case and pared-down design. Reflecting the brand’s heritage, its dial and interchangeable rubber strap are engraved with tone-on-tone cannage lines, and the watch is equipped with a high-precision automatic mechanism that highlights the mastery of the Ateliers.

On the back, behind a transparent red sapphire crystal, you’ll find a rotor adorned with the Dior logo as well as emblematic graphics. This model is also crafted in a 41mm chronograph version, and both designs are limited to 150 pieces.

Rounding up the new additions is the design that is paved with diamonds and combines a rose gold bezel with a white gold dial, distinguished by a subtle cannage motif.  

As a test to the meticulousness of the artisans, the hour markers have been set with coloured gemstones, each adding a distinctive touch, while a gray alligator strap completes the captivating creation,

You can find the three new limited edition Chiffre Rouge watches at Dior boutiques, or view them online at dior.com.
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