New Balance celebrates Grey Days 2026 with three-day takeover at Clarke Quay

Since its introduction in the 1980s as a practical choice for urban runners, the colour grey has evolved into a defining symbol of New Balance. As the brand’s annual tribute to this legacy, Grey Days not only unites its family of athletes and ambassadors, but also features a range of special edition products, immersive experiences, […]
Gift your loved ones a pair of functional New Balance this Christmas

If you are running out of ideas for Christmas gifts, how about opting for something different but useful for your loved one this holiday season? Blending comfort, performance and style, a pair of New Balance shoes would make the ideal gift for every wish list. For the Sneakerhead Know someone who loves sneakers? The ABZORB […]
New Balance explores the 2000-era of running influences with the new ABZORB 2010 and ABZORB 2000

First introduced in 1993, New Balance’s ABZORB cushioning had revolutionised running technology, becoming a signature feature of several fan favourite lifestyle models. Now, both the ABZORB 2010 and ABZORB 2000 have each turned into a fresh visual design statement that delivers exceptional comfort while honouring the brand’s running heritage. ABZORB 2010 Combining the excitement of […]
