BLACKPINK’s Rosé teams up with PUMA for her first full collection

Since joining the PUMA family as a global ambassador and collaborator in 2024, BLACKPINK’s Rosé has now taken the unity further with her very first full collection, PUMA x ROSÉ, that is a creative embrace of her personal taste and aesthetics.  In this collection, you’ll find oversized basics paired with distinctly feminine designs and tailored […]

AC Milan and PUMA Golf unveil limited-edition sport-style capsule

The world of football and golf are brought closer than ever with AC Milan and PUMA Golf’s limited-edition capsule collection that not only pays homage to AC Milan’s legacy but also offers a fresh take on modern golf wear. This collection features a curated selection of apparel and footwear designed to blend performance with lifestyle. […]

AC Milan and PUMA unveil third kit for the 2025/26 season

Despite making waves in Singapore during their visit alongside their newly launched away kit, AC Milan and PUMA have added a third kit for the 2025/26 season with a bold design that draws from the Rossoneri’s effortless sense of style. Designed to capture the spirit of Milan’s global reputation for fashion, design and elegance, the […]

PUMA teams up with Netflix for second full Squid Game collection

With the recently released season three of Squid Game, there’s no time like the present for PUMA to unveil its second collection, in collaboration with Netflix, that is inspired by the fresh lineup of games in the K-drama including Jump Rope, Hide and Seek, and the final Squid Game. These are brought to life through […]

PUMA ignites ninja power with new Teenage Mutant Ninja Turtles collaboration

No one best makes a representation of bold streetwear than everyone’s favourite turtle bros — the Teenage Mutant Ninja Turtles (TMNT). In this special collaboration, you’ll find a range of streetwear essentials, across both shoes and apparel that come with tech wear inspired executions and details. The cut-and-sew offerings are highlighted by the PUMATECH Track […]

PUMA drops new limited-edition Avanti LS kicks designed by Rihanna

If you’re looking for a new pair of sneakers to invest in, this is something you wouldn’t want to miss.  Designed by pop princess and girl boss Rihanna, the limited-edition Avanti LS ($199) is a brand new slim and sleek reinterpretation of the original Avanti, with a striking new heal featuring short gum studs that […]

PUMA preps you for your return to the world of Squid Game with an exclusive collaboration

If you’re waiting in anticipation for Squid Game Season 2, PUMA’s got you covered with a special collaboration featuring apparel, footwear and accessories to get you all prepped for the show’s 26 December release. This collection gives you the opportunity to live out your player fantasies with gear inspired by the series, including limited-edition versions […]