Max Mara's Pre-Fall 2024 collection goes to the Circus

Max Mara’s Pre-Fall 2024 Collection titled “Magic Circus” tells the story of “Cirque Calder” by renowned sculptor Alexander Calder. The circus is rendered in the audacious outfits that include leopardine prints, stripes and polka dots; referencing iconic characters including the ringmaster, Pierrot and acrobat. These designs are weaved into the brand’s signature tailoring, creating dynamic silhouettes that are both playful and feminine.

Key shades such as red, camel, black and white still keep Max Mara very much on brand, yet this season is a fun and contemporary twist on staples like t-shirts and cardigans that we can easily see in our wardrobe. Highlights below.