No, it’s not an April Fool’s joke. Heineken has just announced The Heineken Smootheriser, a facial cream that’s supposed to get your skin smoother.
Drawing inspiration from the brand’s signature Heineken Silver beer that’s brewed at -1°C, The Heineken Smootheriser is infused with the same hops and barley in a formulation that’s designed to hydrate and nourish the skin.
Over 1,000 limited edition boxes are available through select activations and giveaways. The Heineken Smootheriser will be available in Taiwan and Cambodia, coinciding with the official launch of Heineken Silver in the Cambodian market.
There’s no news yet on whether the cream will eventually come to Singapore.
FOR MORE INFORMATION, CHECK OUT HEINEKEN TAIWAN AND HEINEKEN CAMBODIA ON INSTAGRAM.
