In a hustling world where there’s so much going on, our voices can go unheard, and our individuality, unseen. Online fragrance select shop, baroma is here to help with their thoughtful selection of perfumes, home scent ranges and other fragrant products.
Just like us ordinary folks going out to explore and experience new brands, baroma has curated a selection of unique and distinctive brands through the spirit of exploration, helping us transform everyday moments into extraordinary experiences, starting with our sense of smell.
Rather than adding to the saturated market of designer fragrances, baroma distinguishes itself as a sanctuary for the senses offering collections of special, distinctive and uncommon brands that offer an unconventional sensorial experience for a more selective clientele.
Each curated brand at baroma not only crafts their products with high quality ingredients, but also develops unique scent composition or incorporate unorthodox ingredients that are seldom found in mass-market offerings to their formula, making every fragrance a hidden gem waiting to be uncovered.
Established in 2024, baroma believes in the transformative power of the five senses, whilst celebrating humanity, cultures and histories behind each scent, and also encouraging us to embrace a mindful and holistic approach to life.
In addition to baroma’s passion for sensorial discovery, the team also works with a network of independent perfumers and industry experts to ensure that each curated product lives up to its quality and experience.
Niche Perfume
For those who may be unfamiliar with niche perfume, it is a type of fragrance crafted by specialised perfumers and is produced in smaller batches, unlike designer and mainstream perfumes, and niche perfumes can only be found at specialty boutiques or online retailers like baroma.
Compared to most of the designer perfumes you see on the market, niche perfumes are typically only made by artisan perfumers who compose their scents according to certain industry principles whilst using only the highest quality ingredients.
At baroma, you’ll find niche perfume brands that honour the scent-making process but also infuse culture into its composition.
AROMAG
One of these brands is AROMAG, an independent high-end perfume brand from China that draws inspiration from Far East cultural aesthetics to include in their scents.
The brand collaborates with global master perfumers such as Dominique Ropion, and independent perfumery studios to create scents with a sense of “Liubai” and “restraint” that helps to liberate the expression of an “eastern-style” personality for a serene and peaceful inner self.
AROMAG also uses high-quality natural plant essential oils that are free from artificial ingredients and harmful chemicals so that you can get a safe and healthy aromatic experience when in use.
A key product from the brand is the Wild Garlic Eau de Parfum inspired by by a poem by Seane Hewitt and by China’s deep appreciation for nature and its bounty, which starts in the kitchen with a vibrant array of green vegetables and fresh herbs.
This fragrance features the exquisite notes of wild garlic and tomato leaves that come together beautifully with notes of hyacinth to create a cheerful and refreshing tapestry of verdant aromas that is enhanced by the bright and rejuvenating notes of galbanum.
LE GOÛT DE PEAU
Another brand on baroma to look out for is LE GOÛT DE PEAU with their artisanal fragrances crafted using rare, native ingredients, and weaving their passion for enigmatic Eastern cultures into each creation.
Each fragrance acts as an emotional medium; exploring timeless destinations in China and around the world, capturing the essence of memory through scent.
An example of this is the Leigong Mountain Eau de Parfum, a fragrance that embodies an exquisite green essence, reminiscent of the humid rainy season in southeastern Guizhou, and guides you through the mystical realms of the Miao homeland. Handcrafted from Miao silver, the bottle is exquisite and luxurious, capturing the beauty of intangible cultural heritage.
SOULVENT
For those seeking a niche perfume inspired by travel memories, SOULVENT is a fragrance brand that uses the art of scent to encapsulate the stories and emotions experienced during travel through the incorporation of rare local ingredients.
The fragrances feature plant-based alcohol that is sourced from beetroot fermentation in France, and uses natural wax blend free of paraffin to ensure purer scents and healthier formulations.
Inspired by the memories of winter in Beijing and the street stalls selling sugar-coated haws (tang hu lu), Crimson Snow is a recreation of childhood memories, celebrating Chinese New Year, with hawthorn and Pu-erh tea as its core.
This fragrance mixes the sweet and tangy notes of hawthorn with the deep notes of dried tangerine peel and Pu-erh tea, alongside a base note of patchouli and Guaiac wood, to bring you a versatile scent for all seasons.
Eco-Friendly Scents for the Home
A healthy lifestyle is beyond diets and exercise, it is in our mind and the products we consume.
More often than not, home scents such as air fresheners and candles could contain synthetic chemicals that harm not just our health but the environment too.
Understanding this, baroma’s curated selection of eco-friendly lifestyle fragrances offer you a great alternative to enjoy beautiful scents in your living space without worrying about the negative consequences.
HILLSIDE
Founded in 2021, HILLSIDE is one such brand that you can find on baroma that uses natural ingredients while integrating the rich and profound aesthetics of Chinese culture into contemporary living. They combine ancient-incense-making techniques with modern extraction methods to create a “new harmony of aromas” that bridges tradition and modern life.
Alongside its commitment to natural ingredients, HILLSIDE’s products uses 100% natural aromatic woods without the addition of synthetic fragrances or artificial colourings so as to offer you subtle and delicate scents rather than overpowering aromas in your home.
This is further supported by its fragrance formulation which involves the input of traditional Chinese medicine practitioners with their professional medical backgrounds and clinical experience, to help ensure each product does not just provide a refreshing and comfortable scent, but also help with promoting bodily well-being and mental relaxation.
HILLSIDE Chinese Mugwort & Clove Incense Stick, USD $52. Image courtesy of baroma. HILLSIDE Chinese Mugwort & Clove Incense Stick, USD $52. Image courtesy of baroma. HILLSIDE Chinese Mugwort & Clove Incense Stick, USD $52. Image courtesy of baroma. HILLSIDE Chinese Mugwort & Clove Incense Stick, USD $52. Image courtesy of baroma.
One to look out for on baroma is the Chinese Mugwort & Clove Incense Stick which is inspired by the Dragon Boat Festival and features a balance of mugwort, clove and mandarin, with a delightful plum note that not only uplifts your spirit but also promote digestive health.
FARSIDE
With inspiration from the “Far Side of the Moon”, FARSIDE’s fragrances aim to awaken sensitive feelings and invite you to have a conversation with yourself while nurturing your awareness of time and the unseen aspects of life to allow you to make a profound connection with the world.
Unlike traditional reed diffusers you see in the market, FARSIDE uses 100% Australian imported ultra-fine merino wool as a medium for scent diffusion, lending its products a high-end, luxury feel. This, supported with its advanced diffusion technology, allows for products to release fragrances evenly for 2 to 3 months after opening.
As the brand prioritises eco-friendliness, its fragrances are also crafted with natural essential oils that are free from artificial ingredients and harmful chemicals, offering you a pure and natural scent experience whilst minimising environmental and health impacts.
FARSIDE Liget Wool Diffuser in White, USD $136. Image courtesy of baroma. FARSIDE Liget Wool Diffuser in White, USD $136. Image courtesy of baroma. FARSIDE Liget Wool Diffuser in White, USD $136. Image courtesy of baroma. FARSIDE Liget Wool Diffuser in White, USD $136. Image courtesy of baroma. FARSIDE Liget Wool Diffuser in White, USD $136. Image courtesy of baroma.
A nice addition to your home, that is now available on baroma, is the Liget Wool Diffuser, that embodies the deep notes of Arabica coffee beans, dark chocolate, and balanced by rich tobacco for a scent that exudes strength and resilience.
Eco-friendly scents don’t just have to be for the home. FARSIDE’s Kaukokaipuu Car Fragrance offers you an alternative car scent featuring leather as a warm and rich base note that is able to retain its aroma for a long time, whilst also adding complexity, sophistication that enhances the overall fragrance profile and promotes a positive mood.
Caring for your Mind, Body and Soul
When it comes to its products, baroma does not just ensure that their products offer you new experiences to discover but also looks at helping you to achieve tranquility that refreshes your mind, body and soul, especially during stressful days where you might need some soothing sensory delights to relax.
Aside from niche perfumes and eco-friendly scents, baroma’s current curation also includes a hair & body selection that can seamlessly blend into your daily self-care routine.
ANN’S ROSARY
One of these brands that you’ll be able to find on baroma is ANN’S ROSARY — a body care brand that is inspired by the exploration of the connection between body and mind, and aims to use this concept to encourage you to express yourself through nurturing self-care experiences.
Compared to other similar products currently available in the mass market, Ann’s Rosary believes in the power of premium ingredients which include fresh roses, salt from the Dead Sea and cacti in its exploration of natural and gentle formulations to help revitalise the skin.
In partnership with Firmenich, a global leader in flavour and fragrance with over 250 years of experience, Ann’s Rosary features a “Rose Map” which uses rose as its scent base to offer four fragrance profiles in its products.
These products include the Wood Rose Sea Salt Body Scrub, which is available on baroma, that offering subtle notes of citrus and saffron with delicate Moroccan Rose and exfoliating Israeli Dead Sea salt.
ARTÌDOTE
If you’re looking for something to put you in a relaxed state of mind, baroma has scents by ARTÌDOTE that just might be what you seek.
Founded in 2017 with the aim of evoking sensory resonance through art by using scents, ARTÌDOTE encourages your curiosity to explore the question of what art smells like by infusing artistic forms such as paintings, literature, music, and theatre into its fragrance creations.
In its New Classic — Sonetto Candle, you’ll find a mirror to human thoughts and values with a drama that encapsulates ancient and rich emotions. Inspired by the father of modern drama Petrarch, who wrote countless sonnets for his beloved Laura, this candle scent embodies a timeless love story featuring the notes of pink pepper, Turkish rose, and warm cedar wood.
RONG GATHER
Another to consider is the Wild Bamboo Forest diffuser from RONG GATHER. Founded in 2022, RONG GATHER focuses on plant-based products, ranging from body lotions to fragrances, that aim to connect you to earth whilst making nature easily accessible with year-round freshness to your space.
The Wild Bamboo Forest diffuser uses bamboo as its key ingredient alongside lemongrass, mint, a moist floral scent with sandalwood and musk as its base notes.
Encouraging Slow Life
Living in the city can sometimes take a toll on our wellbeing especially when it seems like we don’t seem to have time for ourselves. Though it isn’t easy for us to stop our typical routines to integrate slow living, baroma has got scented solutions to help us learn how to embrace unhurried time.
ZHUFU
Rooted in nature and sustainability, ZHUFU embraces the essence of the natural world with creations that resonate deeply within the soul whilst transforming beauty into an experience that transcends the senses.
Inspired by the bamboo, each fragrance serves as a tribute to the beauty of the present moment, harmoniously blending the purity of essential oils with mindful, eco-conscious design, which includes its sustainable packaging.
Paying homage to Chinese poetic moments where city folks visit sacred temples to seek spiritual experiences to enhance their prospects and well-being, the Donglin Temple Eau de Parfum is a collaborative fragrance by ZHUFU and the Donglin Temple in Jinshan District, Shanghai, that encapsulates the tranquility of the monastery in each drop.
The scent takes inspiration from the flora found within the monastery and opens with vibrant noes of citrus and bergamot, infused with a hint of ginger to awaken the senses. The middle notes feature a delicate blend of lotus, cypress, fir and camphor to reflect the natural beauty and tranquility of the monastery, whilst the base notes of rosewood and cedar wood add warmth and depth.
An aroma of musk lingers softly in the scent, creating a lasting impression that showcases the serene connection to the divine and the effortless beauty of life.
If you’re seeking to integrate some slow life at home, you can consider ZHUFU’s Aged Pu-Er Tea Scented Candle. Sometimes, after a hard day’s work, all you want to do is to just switch off and relax. This candle does just that for you, promoting zen in your home whilst helping your senses to unwind to the delicate aromas of Pu-erh tea.
TIMENOTES
There comes a time in the hustle and bustle of everyday life, that we need to slow down to enjoy nature and its simplicity. TIMENOTES is one such brand on baroma that encourages this, with a primary focus on the natural scents associated with the 24 solar terms.
Using traditional craftsmanship, each product is made with 100% natural ingredients free from synthetic fragrances and artificial colouring to ensure safety and reliability, and uses modern extraction methods to incorporate aromatherapy-grade plant extracts into its incense.
Grounded in the characteristics of China’s 24 solar terms, the 24 Solar Terms Incense Gift Box embodies the essence of each season that is captured through the scents of flowers, herbs, fruits, woods, resins, milk, and medicinal plants with traditional Chinese incense.
TIMENOTES 24 Solar Terms Incense Gift Box, USD $103. Image courtesy of baroma. TIMENOTES 24 Solar Terms Incense Gift Box, USD $103. Image courtesy of baroma. TIMENOTES 24 Solar Terms Incense Gift Box, USD $103. Image courtesy of baroma. TIMENOTES 24 Solar Terms Incense Gift Box, USD $103. Image courtesy of baroma.
Crafted from over 50 natural botanicals, it offers a pure connection to nature’s rhythms, free of synthetic fragrances and dyes.
baromaPicks Discovery Set
Committing to a full bottle of perfume or scent can be intimidating especially when you are not able to discern which scent is the best for you.
To help you with this, baroma has created the baromaPicks Discovery Set across various categories offering five different scents, each handpicked by the baroma team for you to try out alone or to pair them with other scents to create your own unique blend.
baromaPicks Discovery Set – Floral, USD $50. Image courtesy of baroma. baromaPicks Discovery Set – Amber, USD $50. Image courtesy of baroma. baromaPicks Discovery Set – Woody, USD $50. Image courtesy of baroma. baromaPicks Discovery Set – Fresh & Fruity, USD $50. Image courtesy of baroma. baromaPicks Discovery Set – For Her, USD $50. Image courtesy of baroma. baromaPicks Discovery Set – For Him, USD $50. Image courtesy of baroma. baromaPicks Discovery Set – Unisex, USD $50. Image courtesy of baroma.
In addition to the usual his and her sets, baroma has also curated a Discovery Set that is unisex as well as sets that align to a specific type of scent you may prefer like fresh & fruity, floral, woody, and amber.
Be it a discovery kit for yourself or a gift for a friend who is looking to explore alternative options to the mass marketed scents, the baromaPicks Discovery Sets have got you covered.
